Recruitment strategies have changed as the power has shifted from the Employer to the Candidate. Recruiters today don't simply post an ad blindly and wait - they cast a wide net, run experiments, and use tools to track and measure results. In the struggle to attract and retain the best candidates, Recruitment has transformed to mimic a Sales & Marketing function.
Join Rebecca Ahmed from Allegiant Travel Company, Bjorn Eriksson from SmartRecruiters and Kira Federer from Glassdoor as they share their best practices about "How to optimize your employer brand and candidate apply process".